Introducing a new direction of SUN ONE company: merchandising outsourcing

The history of the SUN ONE Company is a long-standing journey of partnership and trust. Since 2009, we have continuously expanded our horizons and reshaped the standards of Ukrainian business through outsourcing. We optimize processes, enhance productivity, engage the best specialists, and boldly move towards new goals together with you. Today, we are taking a step forward by introducing our new direction: merchandising outsourcing.

Merchandising is not just about placing products on shelves, conducting tastings, or distributing samples. It is the art of creating unique consumer impressions, which attract customers and boost sales. And our company adopts a strategic approach to organizing this process.

What is Merchandising Outsourcing from SUN ONE?

Merchandising is a powerful tool for increasing sales, creating a positive brand image, and enhancing competitiveness in the market. According to the International Point of Sale Promotion Association (POPAI), with proper placement of product groups in stores and considering customer behavior, sales can be increased by 10%. Effective merchandising improves this figure by an additional 15%.

However, not every company can afford to maintain its merchandising department. Therefore, we offer our support. Through outsourcing, you can transfer the responsibility for merchandising (including hiring, training, performance monitoring, administration, and document management) to us and focus on the more critical aspects of your business.

What do We Offer?

Coverage across the entire territory of Ukraine

We understand that your business may require a presence in various regions of Ukraine. That’s why we guarantee national coverage to ensure your brand is visible in every corner of the country.

Modern Merchandising Methods

Merchandising is constantly evolving, and so , too, are we. We employ advanced methods and technologies and implement innovative ideas to boost sales. Our team is always ready to refine approaches and adopt the latest strategies based on data and analytics. We do everything possible to keep your brand in the spotlight.

We Work with Different Product Categories

Every product has its peculiarities and unique requirements. Our experienced professionals aim to create individual merchandising strategies that reflect the essence of your brand, its values, and positioning, helping you compete effectively in a saturated market.

Furthermore, we specialize in exclusive merchandising, meaning each project is developed and executed specifically for a unique brand and product line. This strategy allows the brand to focus on a specific audience and build deeper connections.

Creating and Building Reporting Based on the CRM System

Transparency and control over processes are crucial components of successful merchandising. We utilize a CRM system to create reporting that helps you see the results and effectiveness of our initiatives. You’ll always be informed about what’s happening and how it impacts your business.

Advantages of SUN ONE Merchandising Outsourcing

How can our team of merchandisers help you achieve your business goals?

• We actively develop and implement motivational programs.

We conduct research in your industry and market, analyze competitors, and create programs that incentivize both sellers and buyers. Furthermore, we aim to increase sales and enhance brand reputation through effective engagement of all business process participants.

• We adapt merchandising to seasonality. Our team swiftly responds to changes in workloads caused by expanding geographical coverage or high seasonal peaks. Our team is always ready for intensive periods and can quickly adapt merchandising strategies to different conditions, ensuring stability and efficiency throughout the year.
• Established communication with retail networks. We don’t just establish contacts with retail network representatives, but we also actively cooperate with them, building long-term and mutually beneficial partnerships that contribute to better business management.
• We ensure the quick placement of POS materials. Your products will always stand out among competitors and remain appealing to buyers. We are ready to promptly and accurately place advertising materials (posters, stands, racks, etc.) at various locations in different cities.

Do you want to reduce personnel maintenance expenses, expand your geographical presence, deal with seasonal fluctuations, and focus on the strategic tasks of your business?

SUN ONE Merchandising Outsourcing is your step towards new achievements in the world of retail. We don’t just perform routine tasks; we create unique strategies, approaches, and innovative solutions to improve sales. Our experience, professionalism, and adaptability to any situation allow us to provide clients with top-notch service and significant cost optimization. We would be happy to help you achieve your business goals.

Focus on what you do best, and leave the rest to us!